Google knows we want the buzz!

On February 13, 2010, in game Mechanics, by Luke Harvey-Palmer

There has been a lot of talk about Google Buzz, and most of it negative! But, most of this conversation has been around the desktop and Gmail based version of Buzz. What about the mobile version?? When you get mobile buzz working..things start to make more sense! Mike Elgan gives his perspective on Google Buzz [...]

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flickr meets foursquare – kind of

On February 2, 2010, in Uncategorized, by Luke Harvey-Palmer

Location based services are creating a lot of interest…and are having no trouble attracting investment dollars. The latest player to receive $1 million from investors is Flook…the world’s first location browser – a brand new iPhone app that lets you discover and share the world around you by simply swiping through a stream of nearby [...]

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globalising game mechanics…foursquare at a time

On January 25, 2010, in game Mechanics, by Rand Leeb-du Toit

At Seggr, we are huge fans of game mechanics and the way in which Foursquare has embraced  their uncanny ability to tap into our deepest human needs and grow community. As the Foursquare user community explodes globally, so too are we finding that brands are starting to recognize Foursquare as a thought leader in bringing them deeper [...]

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Australian foursquare specials

On January 24, 2010, in game Mechanics, by Luke Harvey-Palmer

Inspired by Arthur Klepchukov and his foursquare yahoo pipe, we have developed an Australian version to track all Foursquare specials being offered by businesses around Australia…great to see more and more innovative and progressive businesses utilising location based services like Foursquare! Can’t wait to see more of these specials appear on our pipe, spread the [...]

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data patterns are emerging

On January 15, 2010, in game Mechanics, by Luke Harvey-Palmer

You cannot manage what you cannot measure… Whoever said this in the first place made a lot of sense. One of the tremendous advantages of social media and using digital channels is the wealth of data that can be collected, analysed and acted upon. The Democratic National Committee (DNC) and Barack Obama understood this, and [...]

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